WhatsApp has begun testing a major new feature in its latest beta version 2.25.14.15 (Android) — limiting users to only 35 broadcast messages per month. Currently available to select beta testers, the feature is expected to roll out to all users soon. The goal is to curb spam and promote the use of Status and WhatsApp Channels for mass communication.
📩 What’s Changing?
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Monthly Limit: Users can now send only 35 broadcast messages per month.
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Tracking Section: A new section in the app's Settings will show:
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How many broadcast messages have been sent.
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How many are left for the month.
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This change is part of WhatsApp’s broader efforts to encourage responsible use of broadcasts and limit spamming behavior.
🔁 Who Will Be Affected?
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The limit may vary depending on the user's account type, region, and other factors.
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For now, this applies only to beta users, but will gradually expand to all.
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WhatsApp aims to promote Status updates and Channels as better tools for reaching large audiences.
📊 What It Looks Like:
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In the Settings menu, a new section will let users:
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View current broadcast list usage.
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Track how many messages they’ve sent vs. how many remain.
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Users will be notified when the limit is reached.
🧾 Business Accounts: Subscription Plans in the Works
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WhatsApp is reportedly developing subscription-based options for business users who need to send more broadcast messages.
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Even for businesses, WhatsApp is encouraging the use of Channels and Status over traditional broadcasts for wider reach and better engagement.
📱 Why the Change?
WhatsApp broadcasts have often been misused for unsolicited promotions, spam, and misinformation. This new limit is part of WhatsApp’s ongoing strategy to:
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Improve user experience.
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Reduce spam.
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Shift traffic toward its newer features like Channels.
🕒 When Will You Get This Feature?
If you’re not seeing it yet, don’t worry. The feature is still in beta testing and will be rolled out gradually to more users in the coming weeks.
Would you like a comparison chart showing how Channels, Broadcasts, and Status updates differ in WhatsApp?
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