January 27, Chennai (Tamil Nadu) [India]: India’s first domestically produced flavor-infused sparkling water company, Polka Pop, has revealed a Rs2.5 crore fundraising round headed by The Chennai Angels. Another noteworthy milestone for the innovative beverage business was reached when Bridge Young Things (BYT), both new and current investors, participated in the round.
With its innovative product—India’s first sparkling water that is entirely devoid of calories, sugar, and artificial sweeteners—Polka Pop is revolutionizing the market for carbonated beverages. The company is driving the expansion of the flavor-infused sparkling water market, a new market that has the potential to displace conventional sodas. Polka Pop intends to release five or six amazing new flavors by this summer, with flavors including Lemon-Lime, Peach, Cranberry Orange, and Ginger already capturing consumers’ hearts.
This is Polka Pop’s second round of fundraising; angel investors backed the company’s first round. The company’s goals to increase operations, accelerate its Q-commerce-first approach, and raise brand recognition will be fueled by the new investment of Rs2.5 crore, opening the door for quick expansion.
“Our goal is to make fizz enjoyable, guilt-free, and available to all health-conscious Gen Z and millennial consumers in India,” said Gaurav Khemka, Polka Pop’s founder and managing director. “The category we’re creating and the amazing backing from well-known investors are both reflected in this fundraising. We want to use it to broaden our customer base, provide even more intriguing flavors, and establish Polka Pop as the sparkling option for contemporary India.
“Polka Pop is not just a product, it’s a movement,” said Murugan S, CEO of Southern Health Foods and Investment Director for The Chennai Angels. We are excited to support a company that is revolutionizing the way that people in India appreciate fizz. Polka Pop demands affection every time we engage with customers. Polka Pop is spearheading this category’s boundless potential with audacious innovation and a relentless emphasis on quality.”
Polka Pop has caused quite a stir in the beverage industry since its January 2021 introduction. By using the increasing popularity of quick-commerce platforms, the business is able to increase its monthly sales from around 150,000 bottles to 500,000 bottles by December 2025. The popularity of Polka Pop highlights the growth of the clean fizz market by providing Indians with an uncompromising, refreshing, and healthier option.
Concerning the Chennai Angels:
One of the busiest angel investment clubs in India is The Chennai Angels (TCA). It was established in 2007 and is made up of corporate executives and successful entrepreneurs that have experience launching and growing major companies. TCA has invested more than INR 135 Cr in more than 80 Indian start-ups throughout the years.