New DelhiNai Delhi [भारत], February 22 (ANI): A report by Bernstein states that Quick Commerce in India is going to grow from an impressive rate of 75-100 percent year-on-year, which is far ahead of traditional retail trade, with a very low rate It is expected to grow. The report credits this growth to the benefits of Quick Commerce in proximity, pricing and product selection. It states that “Quick Commerce is in a unique position in proximity, pricing and selection and will continue to grow at a rate of 75–100 percent annually as compared to retail trade”. The report indicated that Quick Commerce is moving faster than other internet-based retail channels in India. By 2025, the region is expected to establish itself more as a major power. India's top 40–50 cities collectively have a grocery market of about 250 billion US dollars, and Quick Commerce is in a position to achieve a large part of the market. It states that “2025 will see an increase in quick commerce compared to other channels. The top 40-50 cities make a share of about 250 billion US $ 250 billion in the total grocery market”.

The report also mentions that major consumer goods companies are looking at Quick Commerce as an essential and rapidly growing sales channel. Currently, e-commerce contributes about 8–10 percent of the total revenue of major FMCG companies. Within this, the report states that Quick Commerce has gained strong speed. In the financial year 2024, Quick Commerce took about half of all e-commerce sales, 6.8 percent of the total sales. The report also mentions that the Direct-to-Consumer (D2C) brands are especially flourishing on the Quick Commerce platform. There is now a brand mix on these platforms, where more than 30 percent of offers come from D2C or new -age brands.

It also states that “We hope that Quick Commerce will overtake other channels (retail, e-com) with development due to new categories and Tier 2 expansion”. The Quick Commerce segment of India is prominent players Zomato, Big Basket, Zepto, Blinkit and Swigy Instamart. Traditional e-commerce giants like Amazon and Flipkart are also entering Quick Commerce business through their platforms. As Quick Commerce is developing, it is expected that it will play an important role in shaping the future of retail in India, which will make the purchase for consumers more convenient and accessible and at the same time the brands are more fast and more efficient sales channels will get.

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