Like every month, April had its fair share of standout K-dramas that captured everyone's attention. From crime thrillers to melodramas and romance, the world of K-drama offered a bit of everything. So when the Korean Business Research Institute released this month's brand reputation rankings for actors, it came as no surprise that the Top 5 were familiar names.

The list was compiled based on a comprehensive analysis of media coverage, audience participation, online engagement, and community buzz for 100 actors who appeared in dramas, films, or OTT content between March 22 and April 22. Let's have a look at the Top 5 and who else follows.

The idol-turned-actor claimed the top spot with a brand reputation index of 5,118,609. He recently starred in SBS's hit mystery thriller Buried Hearts, where he played the character Seo Dong Ju — a powerful executive at a major conglomerate. He became entangled in a dark web of embezzlement, revenge, and betrayal.

On the second place is Lee Byung Hun who recently made waves with his latest box office hit The Match. He has a brand reputation index of 4,622,583. His film brings to life the legendary baduk (go) showdown between master player Cho Hun-hyun (played by Lee Byung Hun) and his protégé Lee Chang-ho (Yoo Ah-in).

She ranked third with a brand reputation index of 3,753,711 after she recently headlined the medical thriller Hyper Knife. The series explores the intense dynamic between a neurosurgeon Choi Deok-hee (Sol Kyung-gu) and his former student Jung Se-ok (Park Eun Bin). The tension between mentor and protégé reaches a dramatic climax in the show’s gripping episodes.

Landing in fourth spot with a brand reputation index of 3,428,029 is Ha Jung Woo. He returned to the director's chair with Lobby, marking his third directorial feature. In the film, he also stars as Chang-wook, a startup CEO who enters the murky world of golf-based lobbying to secure a ₩4 trillion government project. The film also features Park Byung-eun, Kang Mal-geum, and Kim Eui-sung in key roles.

The actor came in fifth with a brand reputation index of 3,265,303. He recently grabbed everyone's attention with his performance in Undercover High School. He played the role of a National Intelligence Service (NIS) agent who went undercover as a student. The drama gained popularity with viewers praising its compelling storyline and strong performances. 

6. Go Youn Jung 

 7. Lee Jun Hyuk 

 8. Choo Young Woo 

 9. Park Bo Gum 

 10. Jung Hae In 

 11. Mun Ka Young 

 12. Jung Jae Kwang 

 13. Lee Soo Kyung 

 14. Park Ji Hoon 

 15. Lee Da Hee 

 16. Kang You Seok 

 17. Choi Dae Hoon 

 18. Uhm Ji Won 

 19. Lee Je Hoon 

 20. Hong Hwa Yeon 

 21. Shin Si Ah 

 22. Hyun Bong Shik 

 23. Choi Hyun Wook 

 24. Son Suk Ku 

 25. Ju Ji Hoon 

26. Lee Dong Wook 

 27. Roh Jeong Eui 

28. Gong Seung Yeon  

29. Lee Joo Bin  

30. Gong Yoo 

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