BBC Breakfast host Naga Munchetty was left in hysterics on Thursday's show, causing her co-star Charlie Stayt to step in. During the programme, the twoBBC presenters were introducing author Adam Kay, who was on to speak about his new book.
However, it seemed as though Naga had some slight issues when trying to pronounce the title.
Charlie started off: "Having worked as a doctor, Adam Kay often draws on medical themes for his comedy and writing. His latest feature book aimed at children is no different."
Naga said: "Simon Gets Sneezed-", the BBC star quickly stopped mid-sentence, unable to wrap her head around the title before bursting out laughing.
Through laughter, she attempted to try again, yet failed, which prompted Charlie to step in. Finding the situation amusing, he replied: "Have another go!"
The author could be heard giggling off-camera at Naga's failed attempts as she commented: "Adam, can you just do it?!"
As the camera turned to their guest, he told viewers his book is called Simon Gets Sneezed.
Poking fun at his co-star, Charlie quipped: "You said it very nicely!" Naga replied: "Yeah, you did."
Naga gave BBC viewers more information about the children's book, explaining that the character Simon is a piece of snot living in someone's nose.
Adam added: "This is my second picture book, for kids three to six sort of age, explainign how bits of the body work and what's more important than snot?!"
As Charlie highlighted how young children are interested in snot, Adam told the two presenters it's 'important stuff'.
He explained: "You're immune system is there, it's stopping pollution getting in, it's stopping all these allergins.
"So, we can explain some reasonably complicated things for children who are asking their grown-ups, who probably don't know the answers."
BBC Breakfast is available to watch on BBC iPlayer.