A popular Spanish region with white sand beaches and pristine blue water has been named as the cheapest summer holiday destination for 2026.


As we look to book our summergetaways for next year, Which? has compared the prices of 5,393 package holidays from Jet2holidays and easyJet Holidays to reveal the most affordable options. This was based on a seven-night stay, including flights, departing around August 2, with two people sharing a room with various board types.


Following their extensive research, the experts found that Costa Blanca, along Spain'sMediterranean coastline, was the most budget-friendly option for a holiday deal next year. For a stay in Costa Blanca during the height of summer, Which? discovered that it would cost, on average, £864 per person for a seven-night package.



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This is partly due to its popular and affordable seaside resort of Benidorm, which has often been dubbed the 'New York of the Mediterranean' or the 'Spanish Las Vegas'. Benidorm is undeniably appealing with its sprawling golden sand beaches and turquoise waters, while its cheap drinks, lively nightlife, family entertainment and towering buildings only add to its unique allure.


In its research, Which? found that Benidorm offered some of the cheapest holidays from £535 per person for a week’s self-catering at the two-star Playamar apartments. Meanwhile, an all-inclusive option at the four-star Flamingo Beach Resort, featuring three outdoor pools, would cost £886pp with EasyJet Holidays.


But there's much more to Costa Blanca than Benidorm, with quieter Spanish areas away from the tourist crowds. One option is the charming and picturesque hilltop town of Altea, offering sensational views over the Mediterranean, with room-only options available for £ 1,033 per person at the luxurious five-star SH Villa Gadea.



Costa Blanca was the only destination Which? found to be less than £900 for a week's stay in August. Elsewhere in the research, the second most affordable package holiday was revealed as Tuscany, nestled in the heart of Italy.


Tuscany is renowned for its rolling hills, Renaissance masterpieces, and iconic cities such as Florence, Siena, and Pisa. A week-long stay in this captivating Italian region would set you back £929 per person, inclusive of flights and accommodation.


Coming in third on the list of budget-friendly summer escapes is the breathtaking Agadir coast in Morocco, famed for its expansive sandy beaches and status as a prime resort destination. With an abundance of accommodation choices along the coastline, centred around beach days, a stay here would amount to £946pp.


According to Which?, six of the top ten cheapest holiday destinations for 2026 are located in Spain, with Tenerife, Fuerteventura, and Gran Canaria among them. Additionally, Zante in Greece, celebrated for its crystal-clear waters, lush landscapes and vibrant nightlife, also secured a spot in the top 10.



Here are the cheapest package holiday destinations for 2026, as outlined by Which? The results show the average price, per person, for a seven-night package stay.


  • Costa Blanca, Spain - £864

  • Tuscany, Italy - £929

  • Agadir coast, Morocco - £946

  • Dalaman area, Turkey - £1,048

  • Tenerife, Canary Islands - £1,073

  • Fuerteventura, Canary Islands - £1,119

  • Gran Canaria, Canary Islands - £1,121

  • Costa Brava, Spain - £1,125

  • Costa Dorada, Spain - £1,133

  • Zante, Greece - £1,142

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